“Let’s Keep Cricket Clean,” 2 February 2011
Pic by Rafiq Maqbool for AP
Former World Cup winning Indian cricket captain Kapil Dev, left, holds a bat as Pakistan’s Imran Khan, centre and Sri Lanka’s Arjuna Ranatunga look on during a function to announce a new marketing campaign, “Let’s Keep Cricket Clean” ahead of the upcoming World Cup in Mumbai, India, Wednesday, Feb. 2, 2011.
“Sinha Udanaye” – Sinhala version of ICC CWC 2011 song released
from Island, 4 February 2011
Composed by the popular and critically acclaimed Indian musical trio of Shankar, Ehsaan and Loy with versions in Hindi, Bangla and Sinhala, the official theme Song of the ICC Cricket World Cup 2011 is on air now! Adapted to meet the linguistic requirements of the three co-host nations in Hindi, Bangla and Sinhala, the original Hindi version is titled ‘De Ghumake.’‘De Ghumake’ is a passionate expression that creatively captures the fierce sense of competition and the desire to win. It literally means ‘Hit It Hard.’ In essence ‘De Ghumake’ a local Indian cricket euphemism, is every fan’s wish and every cricketer’s intention. The song, champions the ICC CWC 2011 theme of celebration and national pride.
The Sinhala version was vocalised by popular local artiste Ranidu Lankage. Ranidu, who lent his voice to this creative venture, commenting on his contribution to the project said, “as a Sri Lankan, it gave me great pride to get involved in this project. The original version created by the legendary trio of Shankar, Ehsaan and Loy, was a masterpiece and I hope my efforts in adapting it to Sinhala did justice to their production.”
The ICC 2011 World Cup Secretariat, Sri Lanka invites applications from volunteers willing to take on a wide range of operation-related roles. More details can be found at http://www.worldcup2011.lk